VMM specializes in items that evoke an immediate moment of happiness. We create a complete series of items that are designed to be given away to customers for free. These items have a high perceived value and a high savings-value. This generates primary, secondary, and tertiary customer channels for the store. Children will also be very enthusiastic about completing their collections.
The end-result for the retailer is customer loyalty, the creation of new customers, the generation of additional customer traffic to the store, and the increase in average customer spending.
VMM creates the entire concept centered around an in-house brand or licensed products for the promotional activities.